Wellington Advocacy launches new Communications Strategy Practice
New Business Line to be led by former communications director to Premier Doug Ford in Fall 2020
August 20, 2020
Toronto, ON – Wellington Advocacy, a government relations and campaign strategy firm, today announced the expansion of their services to include a new communications strategy practice. This practice will deliver high-impact and high-energy communications campaigns, public relations strategies and long-term planning solutions.
Wellington Advocacy welcomes Kayla Iafelice as Vice President & National Practice Leader, Strategic Communications to build and manage the new communications strategy business line. Kayla was previously Executive Director of Communications for Premier Doug Ford and led public communications for the Ontario government and its response to the COVID-19 pandemic.
“In my experience, success is achieved when the team is committed to working towards a common goal,” says Kayla Iafelice. “I am laser-focused on developing bold ideas for our clients that inspire public opinion, create change and encourage organizations to rally behind shared values.”
Customized services will include public affairs and campaign strategies, reputation and crisis management, media relations and training, and long-term communications planning. This new offering will provide clients with compelling solutions based on in-depth research and analysis and proven results to optimize brand and deliver public affairs objectives.
“We are thrilled to welcome Kayla Iafelice to our growing Wellington team to lead our new communications strategy department,” said CEO Nick Koolsbergen. “Kayla’s experience helping lead Premier Ford’s successful COVID-19 communications response will be a huge asset to our clients in Ontario and across Canada.”
Companies and organizations looking for help building and executing government relations and communications strategies, digital campaigns, stakeholder coalitions or running political campaigns can contact Wellington Advocacy at: email@example.com